Platforms > Omnisend

Omnisend

Omnichannel marketing platform combining SMS, email, push notifications, and more.

4.3
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eCommerce SMS

Omnisend is a comprehensive omnichannel marketing platform that unifies SMS, email, push notifications, and in-app messaging in one platform. Designed for eCommerce, Omnisend helps merchants communicate with customers across all touchpoints to drive engagement and sales. The platform features sophisticated automation, customer segmentation, and analytics to optimize marketing performance. Omnisend's integration with Shopify and other eCommerce platforms makes it easy to get started.

Starting Price
$25/month
Pricing Model
Per-month, subscriber-based
Founded
2012
Headquarters
Vilnius, Lithuania

Features

  • SMS, email, push notifications, and in-app messaging
  • Automation workflows
  • Customer segmentation
  • A/B testing
  • Ecommerce integrations (Shopify, WooCommerce)
  • Revenue tracking
  • Subscriber management
  • Mobile app

Pros

  • +Comprehensive omnichannel platform
  • +Excellent for eCommerce
  • +Good automation features
  • +Competitive pricing

Cons

  • -Less SMS-specialized than Attentive
  • -Can be complex with many channels
  • -Learning curve for advanced features

Frequently Asked Questions

What channels does Omnisend support?

Omnisend supports SMS, email, push notifications, in-app messaging, and landing pages.

Does Omnisend work with Shopify?

Yes, Omnisend has native Shopify integration with automatic data syncing and eCommerce workflows.

Can I automate customer journeys?

Yes, Omnisend includes powerful automation for welcome series, abandoned carts, post-purchase, and more.

How does Omnisend track revenue?

Omnisend integrates with Shopify to track revenue attributed to each marketing channel and campaign.

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