← Back to Use Cases

Best SMS Platform for eCommerce

eCommerce businesses use SMS to recover abandoned carts, drive repeat purchases, and maximize customer lifetime value. SMS is particularly effective for eCommerce because of its immediacy—customers receive cart abandonment reminders within minutes of leaving your site. Platforms like Attentive, Klaviyo, and Postscript are specifically designed for eCommerce, with features like automatic cart abandonment, product recommendations, and revenue tracking. eCommerce brands report that SMS drives 15-30% of total revenue when properly implemented.

Key Features to Look For

  • Cart abandonment recovery
  • Personalized recommendations
  • Flash sale notifications
  • Abandoned browse recovery
  • Post-purchase follow-up
  • Loyalty and rewards
  • Revenue attribution

Recommended Platforms

Frequently Asked Questions

How much revenue can SMS generate for eCommerce?

SMS typically generates 15-30% of total revenue for eCommerce stores when properly implemented. Top performers see even higher percentages.

How do I recover abandoned carts via SMS?

Send an SMS 30-60 minutes after cart abandonment with a link back to their cart, optionally with a discount incentive.

Can SMS help with repeat purchases?

Yes, SMS is excellent for driving repeat purchases through post-purchase follow-up, personalized recommendations, and loyalty programs.

How do I track revenue from SMS?

Use platform integrations with your eCommerce store (Shopify, WooCommerce) to attribute revenue directly to SMS campaigns.